DMEXCO @home 2021 – setting new priorities in the digital economy for a post-corona world

Dr. Dominik Matyka, Chief Advisor DMEXCO

Whether in the automotive industry, retail, the service sector, or the digital industry – the world is currently undergoing an accelerated shift in all economic areas. The ongoing coronavirus pandemic in particular is acting as an additional catalyst for the rapid transformation of many business models. Over the past year and a half, it has demanded a fundamental rethink, while at the same time setting a wide range of innovative business ideas and technologies in motion.